Shoppable media as an omnichannel strategy, a WARC exclusive article

2021-07-20T14:53:12+08:00By |Categories: Industry News|

I had the opportunity to write an article for WARC. This WARC exclusive article talks about shoppable media, which has been one of the hottest topics for our industry recently. The article was co-authored with Patrick Deloy, the managing director of Isobar Commerce.