The Rise of Customer Experience Management: Why It Matters and How to Make the Most of It
In today's digital landscape, customer experience management (CXM) has become essential. It refers to strategically designing frictionless, personalized customer interactions across all channels. The goal is to meet rising consumer expectations and turn customers into enthusiastic brand advocates.
Shoppable media as an omnichannel strategy, a WARC exclusive article
I had the opportunity to write an article for WARC. This WARC exclusive article talks about shoppable media, which has been one of the hottest topics for our industry recently. The article was co-authored with Patrick Deloy, the managing director of Isobar Commerce.
One site, many devices and screen sizes
Browsing the internet with a mobile device has increased by 192.5% since 2010. The experience of browsing a website from your comfortable home office compared with browsing on your mobile phone is a whole lot different.
How much does a website cost?
What should I expect to pay for my new website? Do I need Ecommerce? Do I need SEO? Learn more about what influences the cost of building your website.
Top 5 methods for social media in 2018
Focusing on building your brand through your social interactions should always be a key focus. Read about 5 methods and trends for social media in 2018.